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VP, Brand Strategy

9 months

In short

Seeking a VP of Brand Strategy with 10+ years in healthcare/pharmaceutical advertising to lead strategic brand initiatives. The role involves client partnership, research leadership, and brand stewardship. Flexible remote/hybrid work across US cities and Toronto.

Where
Remote Β· United States
Pay
>$200k
Level
C-level/ VP Β· Full-time
Avalere
Avalere
  • Hybrid

Provides healthcare consulting and advisory services to life sciences, health plans, and providers.

0 open roles Β· usually open about 6 weeks

Role Overview

  • Act as a strategic partner to clients to solve business challenges with proactive and innovative brand solutions.
  • Own discovery and development of brand, product, go-to-market, business, and creative strategies.
  • Lead client meetings and workshops supporting strategic foundations, competitive strategy, and brand innovation.
  • Partner with engagement strategy to align brand value propositions with desired experiences.
  • Collaborate with clients and creative teams to uncover target audience needs and unique value propositions.
  • Lead qualitative and quantitative research and insights projects to deepen audience understanding.
  • Ensure all activations reflect brand strategy principles and offer solutions if misaligned.
  • Support SVP, Strategy in capability development and expansion.

Requirements

  • Bachelor’s degree in Marketing/Advertising, Communications, Psychology, Anthropology, Sociology, Statistics, or related fields.
  • 10+ years of experience in healthcare/pharmaceutical advertising agency environments.
  • Experience with professional direct-to-consumer or patient marketing.

Compensation and Benefits

  • Salary range: $195,000 - $205,000 a year.
  • 401K plan with employer match up to 4%, life insurance, disability coverage.
  • Medical, dental, and vision plans.
  • Flexible working arrangements including hybrid and remote work.
  • Option to work from anywhere globally two weeks each year.
  • 20 vacation days plus personal well-being day, plus public holidays and gifted holidays.
  • Employee assistance program including free counseling and personalized health support.
  • Enhanced maternity, paternity, family leave, and fertility policies.
  • Continuous professional development with on-demand training and global mobility opportunities.
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