About the Role
We are open to remote candidates located within PST to BRT time zones. At Metalab, we design some of the world’s most beloved products. Founders at early-stage startups hire us to help build businesses from scratch, and leaders at global enterprises hire us to help launch new products.Responsibilities
- Lead the brand design process from concept to execution, setting the creative and strategic vision for brands.
- Develop inspiring, relevant, and scalable brand identities that strengthen digital products and businesses.
- Act as a trusted partner to clients and internal teams, educating them on brand best practices and guiding them through a rigorous but agile branding process.
- Work closely with Product Designers, Product Managers, and Client Partners to ensure brand identity aligns seamlessly with product experiences.
- Advocate for brand thinking across the organization, increasing brand literacy within our teams and clients.
- Deliver polished, well-documented brand systems that serve as an enduring source of truth for internal and external teams.
- Push creative boundaries, exploring motion, 3D, and interactive elements to elevate brand experiences.
- Present, sell, and defend creative work to stakeholders, ensuring buy-in and alignment at every stage of the process.
Requirements
- 7+ years of experience in brand design, marketing, or visual identity, with a portfolio showcasing brand identities that live in digital environments.
- Proven expertise in translating brand strategy into compelling visual identities, design systems, and marketing materials.
- Strong presentation skills—you can confidently articulate design rationale to large stakeholder groups.
- Experience working in collaborative, highly iterative environments, sharing work frequently and refining based on feedback.
- Proficiency in Figma, Illustrator, Photoshop, and a deep understanding of brand documentation and systematization.
- A passion for storytelling and the ability to create narratives that drive brand engagement.
- Comfortable leading workshops, brand exercises, and sprints with both internal and external teams.
- A deep understanding of product design principles and how brand design integrates with digital experiences.
Nice-to-haves
- Experience in motion, 3D, or interactive design to enhance brand expression.
- Strong writing skills—whether it’s creative copy, brand guidelines, or strategic positioning.
