In the five years since we launched, 25% of young people 18-25 in the US have downloaded Co-Star. Our growth has been entirely through word of mouthβweβve never spent money on ads. Big Sean has rapped about us, Ariana Grande & Kevin Durant post screenshots to their IGs, and weβve been App of the Day twice.
Astrology is a deterministic system, based on the physical location of stars in the sky. For thousands of years, it has given people the tools to reflect and connect in real, meaningful ways; a barely-disguised language for intimate conversation about hopes, emotions, fears, and needs.