Translate creative briefs into impactful, on-brand design work across Binance’s needs—spanning global brand and product campaigns, key visuals, events, merchandise (SWAG), partnerships, social media, customer communications, and digital advertising
Follow and interpret creative direction to ensure delivery of compelling, differentiating 'on brand' creative for campaigns
Work closely with design leads, project managers, and copywriters for timely delivery of integrated creative campaigns
Plan and create differentiating and compelling communications, creative design, and content with design lead and senior designer
Challenge and innovate with creative design
Identify opportunities for continuous improvement within day-to-day creative processes
Support acquisition and retention teams by delivering compelling digital creative campaigns to generate brand awareness, website traffic, and improved engagement
Take learnings from brand design lead regarding campaign and event performance to innovate and improve performance
Support creation and delivery of brand and content assets to meet demands of Binance creative design
Review and optimize all creative designs on an ongoing basis
Innovate and maintain up-to-date knowledge of competitors and social media creative and design trends

Work with senior designers and design leads to define efficient, integrated creative processes
Collaborate with wider creative team, social media, events, SWAG, business units, product and brand marketing partners to ensure a consistent omni-channel approach

Self-motivate and manage daily tasks to meet deadlines and agreed standards
Create a positive, supportive, and innovative culture within the global creative team
Work alongside third-party suppliers and freelance resources to achieve results
Maintain and develop strong relationships with Binance Global Marketing and business functions to facilitate brand vision
Constantly challenge, question, and innovate to develop team’s creative design and digital knowledge and skills

Design professional with qualifications in graphic, brand, and digital design
Minimum 4 years experience as a designer within a creative team, either in-house at a global brand or agency side; events industry, AI, or fashion experience is a plus
Experience working in a high-volume, fast-paced online business delivering high-quality creative assets
Customer and brand-focused design development process
Ability to meet tight deadlines for daily, seasonal, and project work delivery
Experience working within a team with best practices
Experience in end-to-end design process from concept to production
Fluency with Adobe Creative Suite and Figma
Creative thinker with a strong creative eye
Strong interpersonal skills and emotional intelligence
Experience working with third-party agencies
Positive, creative, and influential personality
Familiar with task management tools such as Microsoft Word, Excel, Asana, Google Docs

Binance