Responsibilities

• Define and champion BlueConic's visual identity, brand guidelines, and creative strategy across all marketing and communication channels.
• Lead the conceptualization, development, and execution of innovative creative campaigns that drive brand awareness, engagement, and demand.
• Oversee the production of all creative assets, including web design, digital ads, video, presentations, event collateral, and social media content.
• Collaborate closely with Marketing, Product Marketing, Sales, and People & Culture teams to ensure creative output aligns with strategic objectives and brand messaging.
• Ensure consistent brand visual style across all creative materials, maintaining a cohesive and differentiated market presence.
• Stay current with industry design trends, technologies, and best practices, integrating innovative approaches into our creative strategy.
• Present creative concepts and rationale to internal stakeholders and leadership, effectively articulating vision and impact.
• Drive continuous improvement in creative effectiveness by analyzing performance and incorporating insights.

Requirements

• 3-5 years of experience in visual, brand, or marketing design—ideally in a B2B SaaS or tech environment.
• A strong, modern portfolio that demonstrates versatility, taste, and impact across digital formats.
• Expert-level proficiency with Adobe Creative Suite and Figma; motion/animation experience is a plus.
• A strategic mindset and high standards for execution—you care as much about why something exists as how it looks.
• Comfort working cross-functionally and communicating clearly with stakeholders.
• A proactive approach to using AI to enhance creative output without sacrificing originality or quality.
• Strong curiosity and working knowledge of generative AI tools for image creation, layout, animation, and/or design automation (e.g., Midjourney, Runway, Adobe Firefly, Figma AI).
• The ability to balance speed with craft in a fast-paced, high-growth environment.
• Fluency in English required.

Nice to have

• Are equally excited about high-level creative direction and day-to-day design execution.
• Have helped define or evolve a brand’s identity and presence from the ground up.
• Have experience working on campaigns or creative work that spans geographies and languages.
• Are energized by building, bringing ideas to life in a way that elevates how a brand is perceived.