Responsibilities

• Turn pod campaign briefs into web experiences that convert — landing pages, campaign pages, visual systems.
• Translate brand identity and the Manifesto ethos into polished, high-impact design.
• Build, iterate, and optimize pages inside Kajabi, Webflow, Figma, or other tools the pod uses.
• Own the full design system for your pod’s campaigns: typography, layout, visual language, modular components.
• Collaborate with growth marketers to test variations and improve performance through design.
• Work cross-functionally with PMMs to ensure pages clearly tell the product + Hero story.
• Produce rapid prototypes to help the pod move fast and validate ideas before fully building.
• Elevate every campaign with Hero-centric visuals, proof, and credibility elements.
• Maintain creative consistency across pods while evolving Kajabi’s brand expression.
• Document what works: turn high-performing page layouts into reusable templates for future pods.

Requirements

• 3+ years of experience designing high-converting marketing pages and campaign assets.
• Expert in Figma with the ability to move from wireframe → prototype → shipped asset quickly.
• Strong visual storytelling instincts — you know how to make proof and expertise feel premium.
• Deep understanding of conversion design: hierarchy, CTA clarity, landing page patterns, mobile-first.
• Experience building inside platforms like Webflow, Kajabi, or similar CMS tools (or willingness to learn fast).
• You move fast without sacrificing clarity — progress over polish, iteration over perfection.
• Comfortable collaborating in pods: you think in outcomes, not tasks.
• Strong eye for typography, spacing, layout, and consistent systems.
• Bonus: Ability to do light motion, short-form content, or simple animations to elevate campaigns.
• Bonus: Experience creating creative variants for A/B tests.

Key Competencies

• Figma mastery (components, systems, responsive design)
• Landing page & funnel design
• Visual storytelling
• Webflow or Kajabi page building
• Light HTML/CSS (not required but beneficial)
• Ability to QA and polish pages end-to-end
• Brand systems & consistency
• A/B test design variations
• Data-informed creative decisions
• Understanding of core acquisition metrics (CVR, CTR, scroll depth)

Work Arrangement

• This is a hybrid role that will require 3 days in office.