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Zoe
Zoe
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Design the experiences that help people understand what to eat, and why, to improve their gut health.

ZOE turns world-leading gut health science into an app people use every day. As a Senior Product Designer youโ€™ll own some of the key surfaces, taking loosely defined problems and exploring widely before narrowing in on something worth building. Weโ€™re looking for real creative range, strong product judgement and exceptional craft โ€” and someone who knows when to keep pushing and when to ship.

๐Ÿš€ About ZOE

ZOE is a gut health science company that turns world-leading science into everyday gut-health products. The ZOE app helps you understand what you eat and how it affects your body โ€” so you can build healthier habits and improve your gut health over time. Itโ€™s like having a personal nutrition coach in your pocket!

๐Ÿ‘ฅ About the team

Youโ€™ll join our Product Design team on a 3-6 month Fixed Term Contract or Temp-to-Perm basis. Weโ€™re a small, multi-disciplinary group of Product, Content and Motion Designers, and UX Researchers who care deeply about solving user problems, creating joyful experiences, and keeping a high bar for craft. We challenge each other, learn together, and believe great work should be fun.

โš™๏ธ About the role

Youโ€™ll be embedded in our Core Experience team, partnering with Product, Engineering and Data Analytics to own meaningful areas of the ZOE app end-to-end, from ambiguous problem to shipped experience.

This is a senior individual contributor role. Youโ€™ll own complex, strategically important work with little day-to-day direction, and be trusted to set the direction within your areas and to bring the team with you.

Youโ€™ll work across both big and small bets: improving existing journeys, but also taking loosely defined problems and generating a wide range of concepts and directions before narrowing in. Weโ€™re looking for someone genuinely creative โ€” who can move quickly when the problem is clear, and open it right up when it isnโ€™t. This is not a role for someone who only wants to optimise.

We take a scientific approach, so much of what we ship gets A/B tested. Youโ€™ll need strong design convictions, while being willing to let evidence change your mind.

๐ŸŽฏ What Youโ€™ll Be Doing

Shape the right solution

  • Turn loosely defined problems into clear, compelling product experiences.
  • Explore genuinely different directions before converging, and challenge the initial hypothesis when needed.
  • Move comfortably between big bets and small experiments, knowing when to explore broadly and when to make a focused improvement quickly.
  • Bring strong product judgement, grounded in a real understanding of our users, our science and the wider market: know what matters, make sensible trade-offs, and know when to keep exploring versus move forward.
  • Work with Product and Data Analytics to shape A/B tests, understand what moved the needle and use the results to decide what happens next.

Create exceptional app experiences

  • Design high-quality native experiences for iOS and Android, with strong visual and interaction craft.
  • Translate complex behavioural and scientific concepts into experiences that feel simple, engaging and motivating.
  • Make data feel rewarding and valuable rather than clinical โ€” scores, trends and states understood at a glance, so people feel encouraged, not judged.
  • Prototype to test ideas and answer questions, not just present solutions.
  • Work closely with engineers through implementation, keeping the experience coherent with patterns across the rest of the app and contributing to our Design System.

Own work through to impact

  • Create momentum and keep work moving: set clear expectations with your team and stakeholders, and keep people informed as things progress.
  • Make your thinking easy to follow โ€” explain complex problems and design decisions so the wider team can make good calls, and bring people with you rather than presenting at them.
  • Run usability testing and turn findings into clear recommendations, partnering with UX Research when needed.
  • Understand how your work performs after launch and use what you learn to improve it.
  • Raise the bar around you: set the standard through your own work, share what you learn, and help improve how we work as a team.

๐Ÿง  What Youโ€™ll Bring

  • Have strong end-to-end consumer native app work in your portfolio, and can talk honestly about it โ€” the thinking, the trade-offs, what you cut and what youโ€™d do differently.
  • Are genuinely creative โ€” you generate real range, not variations on one idea.
  • Are energised by ambiguity and comfortable questioning the idea you were handed.
  • Have experience designing for habit or behaviour change.
  • Think in user problems, flows and behaviours rather than screens.
  • Have strong product judgement and can balance user needs, business goals, evidence and craft.
  • Communicate with clarity and bring people with you โ€” your thinking is easy to follow, challenge and build on.
  • Can independently take work from an ambiguous starting point through to a high-quality shipped experience.
  • Are low-ego, pragmatic and take ownership through to the end.
  • Use AI tools where they genuinely make you better or faster, and know where they donโ€™t.

Why join ZOE?

  • Genuinely remote-first. Weโ€™re built around trust, autonomy and async working.
  • Work on meaningful problems with real impact on peopleโ€™s health.
  • Shape critical member journeys at a pivotal stage of growth.
  • Collaborate with world-class scientists, designers and technologists.
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