Responsibilities

• Own messaging and content strategy for iQueue for OR, aligning it with pipeline goals and competitive positioning
• Develop and amplify customer stories—building strong relationships and bringing proof points to life across channels
• Collaborate cross-functionally with Sales, Product, BDRs, and Demand Gen teams to design and execute full-funnel campaigns
• Create high-impact content, including ROI briefs, case studies, solution overviews, demo scripts, sales decks, and campaign copy
• Leverage AI tools for content creation, message testing, and performance optimization
• Lead go-to-market launches for new features, including positioning, enablement, and campaign rollout
• Incorporate insights from customer feedback, usage data, and competitor analysis to refine messaging and strategy
• Develop enablement tools and training to boost sales effectiveness and confidence
• Serve as the customer voice, influencing both marketing strategy and product direction
• Support events and customer marketing efforts to showcase customer success and increase market visibility

Requirements

• A Bachelor's degree or equivalent years of related experience
• 5–7 years of experience in product marketing, strategy, consulting, or another go-to-market role. SaaS or healthcare tech experience is a plus
• Proven ability to drive pipeline growth through go-to-market strategy, storytelling, and campaign execution
• Experience within a provider health system, ideally in perioperative or surgical services
• Deep understanding of hospital operations and perioperative workflows—or the ability to quickly get up to speed
• Hands-on experience with AI tools like ChatGPT, Claude, or Jasper to enhance productivity and creativity
• Exceptional writing and communication skills, with the ability to distill complex clinical or operational topics into compelling value propositions
• Strong project management and collaboration skills, especially in cross-functional settings
• A growth mindset and eagerness to test, learn, and iterate

Bonus Points

• Experience mentoring junior marketers or leading cross-functional initiatives

Benefits

• Intellectual and emotional satisfaction of solving tough operational problems in healthcare while improving patient access and saving lives
• Competitive compensation package that includes base salary, target bonus, and stock options
• 401(k) Match
• Comprehensive healthcare benefits
• Generous Paid Time Off and Parental Leave
• Monthly reimbursement for Skill Building
• Monthly reimbursement for Wellness, Transportation, and/or Home Office
• Education Reimbursement for select courses/programs