The Role

• Own positioning, messaging, and go-to-market (GTM) strategy for Loan Management and Tokenization Compliance products.
• Lead product launches end-to-end including crafting narratives, running launch campaigns, driving adoption, and enabling Sales.

What You9ll Do

• Develop product positioning and messaging for enterprise crypto finance customers.
• Lead GTM planning, execution, and optimisation for all major launches and feature updates.
• Track market and competitive trends, share insights and battlecards with Product, Sales, and Growth teams.
• Build sales enablement tools such as decks, one-pagers, and competitor matrices; deliver product training.
• Set launch goals, measure results, and run post-launch retrospectives.

What You Bring

• 3+ years in product marketing, product management, or GTM roles, ideally in B2B SaaS, fintech, or crypto.
• Track record of launching products and driving revenue growth.
• Strong understanding of enterprise buyers in crypto, finance, or regulated markets.
• Project management skills and cross-functional leadership.
• Proficiency with AI tools for marketing, research, and automation.
• Excellent written and verbal communication, especially for technical products.

You Are

• Outcome-driven, highly autonomous, and execution-focused.
• Strategic and hands-on; able to see the big picture and own the details.
• Collaborative, persuasive, and market-curious.

Why Join Us?

• Shape product narratives and launches in a pioneering fintech.
• Own projects from idea to impact in a high-leverage, AI-first team.
• Work with ambitious peers and leadership at the forefront of crypto adoption.

Interview Process

• Talent Screen - 45 min
• 1st Interview - 45 min
• Case Study Interview - 90 min
• Leadership Interview - 60 min

Benefits

• Flexible Work Setup: Fully remote or hybrid, your choice.
• Time Off: 25 days paid holiday, bank holidays, and birthday off; extra day annual leave per year.
• Financial Support: 4% pension contribution, $200 home office budget.
• Health & Wellbeing: Private medical and dental insurance, gym classes/spa via ClassPass.
• Family Support: Inclusive maternity and paternity policies.
• Tools & Growth: Apple MacBook Pro and annual training budget.