Responsibilities
- Become an expert in our product, our market, our competitors, and especially our global customers and buyers.
- Craft and articulate our unified, differentiated value proposition across a portfolio of Aircall solutions with an impactful core messaging and positioning framework and supporting bill of materials that drive pipeline and revenue growth.
- Get familiar with how our product is used by different customer segments, and use this information to inform go-to-market strategies, global marketing campaigns, and other initiatives
- Manage competitive intelligence for Aircall019s Tier 1 competitors, and orchestrate compete programs in collaboration with the broader PMM team + cross-functional partners
- Make sure our go-to-market teams, like Sales and Customer Success, have the resources they need to support expansion and upselling efforts
- Help shape the product roadmap planning by understanding market needs, win/loss reasons, and helping prioritize initiatives and enhancements that will impact acquisition, expansion and retention
- Bring creative problem-solving approaches to the team to help Aircall achieve ambitious revenue goals in 2025 and beyond.
Qualifications
- Outstanding English written, verbal and presentation skills - you can easily 16make it make sense17 for an audience of internal colleagues, buyers, and the market at large.
- A minimum of 6 years of relevant experience in tech Product or Product Marketing - experience at a B2B SaaS organization. Bonus points if you19ve focused on the SMB segment in the past!
- An ownership mindset focused not just on content output, but on proactive communication, building effective go-to-market strategies and taking the initiative to drive real revenue outcomes.
- Proven project management skills, especially in dynamic startup or scaleup environments
- A clear ability to work cross-functionally to achieve business goals013particularly with Product, Go-to-Market, Marketing, and Enablement teams.
- A data-centric mindset and ability to set measurable objectives
- A versatile player who19s just as comfortable crafting impactful product value stories as they are analyzing competitive research or building product demos.
- An excellent storyteller who understands how to tailor a message to meet an audience19s needs
- A globally-minded person who enjoys working with a diverse group of international colleagues
Characteristics
- Empathetic and customer-first mindset; you genuinely care about communicating value for our customers and prospects.
- Strategic thinker who can both build and execute hands-on in a fast-paced environment.
- Collaborative and highly organized with strong project management skills.
- Creative problem solver who thrives on turning ideas into actionable plans.