About the role
- Anzen is looking for a sharp, creative Product Marketing Manager to shape how brokers experience the future of insurance.
- You’ll own go-to-market strategy, messaging, and enablement for a next-gen AI platform—and work across product, sales, design, and leadership to bring it all to life.
- This role is perfect for a builder who loves turning complexity into clarity.
- You’ll craft narratives, launch features, and develop tools that help brokers move faster and sell smarter.
- If you’re a strong writer with a strategic mind and startup energy, this one’s for you.
- This position can be based in San Francisco or Remote.
- You’ll play a key role in how we tell our story and win the market.
What you’ll do
- Partner with product, sales, and partnerships to run smooth, strategic launches
- Translate buyer insights into sharp, segment-specific messaging and positioning
- Create high-impact assets: landing pages, videos, decks, emails, and more
- Turn internal feedback and roadmap updates into external campaigns that convert
- Build tools that help brokers win: talk tracks, battle cards, objection handling, and more
- Keep the team aligned with updated messaging, competitive insights, and training content
- Lead the voice of the platform across web, email, video, and sales collateral
- Own the full narrative arc—from high-level story to detailed product copy
- Coordinate with design and agency partners to bring assets to life and drive adoption
- Track competitors, broker feedback, and market trends
- Feed insights back into product, sales, and GTM for sharper positioning and faster iteration
What you bring
- 3–5 years in B2B product marketing at a SaaS, fintech, or enterprise tech company
- Proven experience launching technical products and driving measurable GTM outcomes
- Strong writing skills—from value props and headlines to long-form narrative
- Ability to turn research (personas, journeys, feedback) into action
- Comfortable working cross-functionally with product, design, sales, and external partners
- Bonus: experience with HubSpot, Webflow, or other CRM and marketing automation tools
