Responsibilities
- Develop solution positioning and messaging addressing key buyer challenges.
- Create content supporting go-to-market campaigns including solution briefs, webinars, white papers, datasheets, blogs, and videos.
- Deliver sales enablement training on value proposition and differentiation.
- Build and deliver tools supporting all stages of the sales cycle.
- Collaborate with marketing and sales teams to ensure messaging consistency and effectiveness in campaigns.
Requirements
- Deep product marketing experience in B2B enterprise software/SaaS sector.
- Experience in engineering security, identity security, and/or infrastructure access management.
- Excellent cross-functional leadership and collaboration skills.
- Strong skills developing messaging, presentations, collateral, and sales enablement.
- Proven success delivering on strategic goals and tactical execution.
- Excellent verbal and written communication skills.
- Strong public speaking skills with experience presenting to various audiences.
- Ability to thrive in a fast-moving, agile environment.
- Prior experience with intent marketing/ABM go-to-market models preferred.
- Bachelorβs degree or equivalent experience; MBA preferred.
- Strong understanding/experience with Software Development Life Cycle (SDLC) and AI markets preferred.
