Responsibilities

• Establish consistent product messaging that differentiates Ambience; build a messaging framework (value props, elevator pitches, persona narratives) and drive alignment with Sales and Demand Gen.
• Stand up competitive and market intelligence, tracking leading players, analyzing win/loss data monthly, and maintaining actionable battlecards and objection-handling guides.
• Plan and lead new feature and product launches end-to-end, from positioning and GTM planning to enablement, campaign execution, and post-launch optimization.
• Partner on solutions marketing and ABM, refining personas, account mapping, and developing custom content for top health systems and strategic accounts.

Expected Outcomes

• Messaging framework widely adopted across Sales and Marketing.
• Competitive readiness and confidence improve across GTM teams.
• Collateral usage drives measurable impact on sales efficiency.
• Product launches hit target adoption and engagement metrics.
• Increased engagement and win rates among top ABM accounts.

Requirements

• 6–10+ years in enterprise/B2B SaaS product marketing, ideally in healthcare or applied AI.
• Proven ownership of end-to-end go-to-market strategies and product launches.
• Exceptional storytelling and communication skills; ability to craft crisp, executive-level narratives.
• Strong cross-functional collaboration, working with Product, Sales, and Design to drive alignment.
• Analytical and data-driven — uses customer insights, campaign data, and feedback to iterate and improve.

Nice-to-Haves

• Experience in healthcare AI, provider operations, or clinical workflows.
• Familiarity with sales enablement or CI tools (e.g., Highspot, Crayon) and ABM programs.
• MBA or equivalent training.
• Experience in a high-growth, fast-moving environment.

Work Location

• New York or SF preferred; Remote-friendly if not based in NY.