Job Overview
- Responsible for developing and executing strategic product marketing initiatives to drive product success.
- Collaborate with product development and outbound sales teams for effective product positioning and promotion.
- Require strong technology industry background, excellent public speaking, and ability to work with C-Suite executives.
Product Positioning and Messaging
- Develop and refine product positioning and messaging to communicate product value proposition.
- Collaborate with product teams to translate technical details into customer-centric messaging.
Public Speaking and Stage Presence
- Represent company at industry events, conferences, and webinars.
- Showcase thought leadership through engaging public speaking engagements.
- Maintain strong stage presence aligned with company brand and values.
Collaboration with Product Teams
- Work closely with product managers and development teams to understand product roadmaps and updates.
- Translate technical product information into customer-facing materials.
Outbound Teams Collaboration
- Partner with outbound sales and marketing teams to create sales enablement tools and campaigns.
- Provide training and support to sales team for communicating product value propositions.
Product Road Mapping
- Contribute to development of product roadmaps based on market trends and competitive analysis.
- Ensure alignment between marketing strategies and product development timelines.
C-Suite Collaboration
- Engage with C-Suite executives to understand company strategy and goals.
- Present marketing plans and recommendations to leadership team.
- Collaborate with executives to align marketing with business objectives.
Qualifications
- Proven product marketing experience in the technology industry.
- Strong public speaking skills with successful presentation track record.
- Experience working with product and outbound sales teams.
- Ability to create and execute product marketing strategies.
- Excellent communication and interpersonal skills.
- Ability to thrive in fast-paced, dynamic environment.
