Responsibilities
- Evolve the website and marketing materials to align with industry and product differentiators
- Drive content initiatives like case studies, market overviews, and thought leadership
- Execute customer case studies with Customer Success team
- Collaborate with Sales on pitch decks, competitive analyses, and sales assets
- Plan and execute campaigns to generate inbound demand
Requirements
- 5+ years experience in product marketing of technical products
- Deep understanding of go-to-market strategies, product positioning, and messaging
- Excellent written, verbal, and visual communication skills
- Ability to elevate company language and style
- Experience in fast-paced, evolving environments balancing strategy and execution
- Kindness and strong interpersonal skills