Growth Marketing Creative

Responsibilities

• Transform hooks, headlines, and ideas into high-performing visual stories.
• Test creative variations rapidly and scale what resonates.
• Capture real Hero and creator moments that build trust and emotion.
• Push the boundaries of AI-assisted creativity while keeping the soul human.
• Turn Kajabi’s “Human Intelligence at Scale” philosophy into motion — fast.
• Create and edit daily test content (UGC, paid ads, social clips, landing page heroes).
• Use AI tools like Runway, Pika, and Midjourney to accelerate ideation and iteration.
• Launch, measure, and optimize creative variations based on data and performance.
• Collaborate with Full-Stack Marketers and Pod Leads to refine concepts and amplify results.
• Contribute to Kajabi’s creative playbook by documenting learnings and wins.

Requirements

• 3–5 years in video production, social content creation, or growth creative.
• Proven record of shipping content that performs — TikToks, Reels, YouTube Shorts, or ads.
• Experience editing across multiple formats (UGC, ads, motion graphics, short-form storytelling).
• Fluent in AI video tools (Runway, Pika, Veo) and comfortable experimenting before trends hit.
• Strong understanding of hooks, pacing, and story logic for digital performance.

Key Competencies

• Editing & Production: Premiere, CapCut, Runway, Veo.
• AI Tools: Midjourney, Pika, HeyGen, Sora-ready mindset.
• Creative Logic: hooks, pacing, emotional beats, and scroll-stopping intros.
• Optimization: iterative testing and data-informed creative decisions.
• Collaboration: working hand-in-hand with marketers, product, and leadership to bring ideas to life.

Work Conditions

• Regular onsite presence at Newport Beach, CA office 5 days per week.