Job Summary

• Are you ready to create a profit-driving story based on customer acquisition, retention, and high-value output?
• We are seeking a hands-on Head of Product Marketing to join our Marketing team.
• With your solid B2B digital marketing expertise, you will drive strategies to generate a marketing-influenced sales pipeline and nurture growth.
• One of your first tasks will be building a team of marketing managers who will report directly to you.
• You will report to the Product Marketing Director, and your internal title will be Product Marketing Manager.
• The role is based in the EMEA region and requires supporting multiple time zones as needed.
• You will manage a team located in different locations.

What You Will Do

• Develop and execute digital marketing strategies to accelerate pipeline velocity and generate sales leads.
• Plan and implement ABM strategies in collaboration with markets for high-value accounts or cohorts.
• Track and analyse performance, providing regular insights to stakeholders.
• Create go-to-market approaches to support transactional selling, enabling sales teams to close deals quickly with minimal touchpoints and high volumes.

We Believe You Have

• Minimum Bachelor’s degree in Marketing, Business Administration, or a related field.
• Over 7 years of B2B digital marketing experience in lead generation programs.
• Proven ability to develop and implement frameworks for ABM.
• Proficiency in marketing automation tools, preferably Salesforce Marketing Cloud/Account Engagement; Salesforce certification is an advantage.
• Leadership experience with the ability to build a high-performing team.
• Excellent communication skills, focused on clarity and assertiveness.
• Advantageous: ability to create content in Adobe, Canva, CapCut, and/or InShot.
• Fluency in written and spoken English (mandatory).

We Offer You

• Exciting challenges with development and training opportunities in a global environment.
• A culture that fosters innovation, driven by industry experts.
• An equal opportunity employment experience valuing diversity and inclusion.
• Market-competitive compensation and benefits with flexible working arrangements.