Responsibilities
- Build and evolve core product marketing foundations so teams share a clear, consistent understanding of who we serve, what we offer, and why it matters, driving stronger GTM execution
- Partner closely with PMMs across pods to apply positioning, messaging, and personas consistently across launches, campaigns, sales, and enablement, increasing clarity and speed across teams
- Act as a connective thread across Product, Sales, Marketing, and Enablement to create alignment, reduce noise, and ensure everyone is telling the same story
- Own competitive intelligence and market insights to inform strategy, sharpen positioning, and help teams win more often in real customer conversations
- Lead and support product launches by translating product capabilities into customer value, ensuring the right messaging and enablement drives adoption and impact
- Continuously surface and synthesize customer insights to ground decisions in customer truth and shape positioning, messaging, and GTM priorities as the product and market evolve
Requirements
- Proven experience in Product Marketing, ideally in a B2B SaaS, with a track record of ownership and impact
- Hands-on experience owning positioning, messaging, and go-to-market strategy for complex or multi-product offerings
- Strong instincts for research and analysis, with a proven ability to turn messy inputs into clear direction
- A track record of influencing cross-functional partners through clarity, trust, and good judgment rather than title
- Clear, confident communication that keeps the customer at the center and makes complex ideas easy to understand
- Comfort moving between big-picture strategy and day-to-day execution in a fast-moving, evolving environment
Preferred Qualifications
- Experience with Mixpanel, Looker or Tableau
- Experience in the restaurant or restaurant tech industry
- Experience in a Product-Led Growth (PLG) environment
