Key Responsibilities

• Positioning, Messaging, & Content

• Develop differentiated messaging, value propositions, and assets for Actian’s AI-based products and technologies with a focus on agents and orchestration, agent activity tracking, security/compliance enforcement, and business impact analytics
• Partner with R&D and SE teams to translate engineering concepts into user-centric messaging and narratives for technical and business audiences
• Partner with CSM to translate customer success into compelling assets and product stories that build trust and accelerate adoption
• Develop demand generation content that resonates with technical and non-technical audiences
• Customize value proposition, messaging, and buyer journey content per ICP

• Go-to-Market Strategy & Execution

• Execute launch strategy and bill of materials (BOM) development for AI products
• Map portfolio AI capabilities to end-user problems and business initiatives
• Create sales plays and campaigns that drive adoption and pipeline impact
• Build and deliver internal enablement materials and training: product tours, email cadences, pitch decks, datasheets, and demo scripts
• Create messaging and content for cross-sell expansion programs within the Actian portfolio

• Market Analysis & Competitive Intelligence

• Monitor competitive landscape and provide strategic recommendations for product positioning and PM roadmap input
• Conduct market research to identify emerging growth opportunities in ML, edge computing, and robotics partnerships
• Contribute to technical competitive differentiation and market expectations for AI-driven automation

Preferred Qualifications

• 5+ years’ PMM experience in enterprise software with a focus on data, analytics, cloud, SaaS, or adjacent technologies
• 1-2 years’ PMM experience owning AI/ML products with hands-on experience deploying or running AI agents or AL/ML workflow automations
• Strong understanding of AI/ML ecosystem and trends including AI data analysts, MCP servers, LangGraph, vector databases, RAG, and LLM applications
• Exceptional storytelling ability with talent for translating technical features into business value
• Experience with free trials and product-led sales growth models
• Technical background preferred