The Role
We’re looking for a proactive Brand Reputation Specialist to strengthen and protect the digital presence of our apps across key markets (US, UK, LATAM, EU).
You’ll shape how our brands are perceived online — driving positive sentiment, improving visibility, and building trust through strategic reputation management, EEAT initiatives, and cross-functional collaboration.
What You’ll Do
- Monitor reviews, forums, social media, blogs, and search results to track brand sentiment and identify risks or opportunities
- Develop and execute strategies to reduce negative sentiment and amplify positive brand perception
- Respond to online feedback professionally and in a timely manner
- Create user-driven content (case studies, testimonials, forum responses) to build trust and credibility
- Strengthen EEAT (Expertise, Authoritativeness, Trustworthiness) signals through expert collaborations, authoritative mentions, and PR initiatives
- Identify and submit apps for relevant industry awards
- Own and manage digital reputation projects, including landing pages and reputation-focused initiatives
- Partner with Product, Brand, Creative, and Social Media teams to ensure aligned messaging
- Track and report on key metrics (sentiment, share of voice, trends) and provide actionable insights to app teams
Candidate Journey
- Recruiter call
- Meet a team member
- Skills assessment
- Business case
- Meet the Leadership team
What We’re Looking For
- Proven experience managing online reputation in competitive markets
- Strong understanding of EEAT, branding, and digital PR principles
- Experience with social listening tools and sentiment analysis platforms
- Advanced English with excellent written communication skills
- Analytical mindset with the ability to translate data into recommendations
- Strong cross-functional collaboration skills
- Ability to manage multiple priorities in a fast-paced environment
Nice to Have
- Experience in fitness or wellness industries
- Familiarity with Reddit and community-driven platforms
- Understanding of cultural nuances across US, UK, LATAM, and EU markets
✨ Why You’ll Love Being Part of Welltech:
- Grow Together: Join a culture that champions both personal and professional growth. Here, you’ll thrive as we learn, evolve, and succeed together.
- Lead by Example: No matter your role, your leadership matters. Every team member is empowered to inspire and make an impact.
- Results-Driven: We’re all about achieving meaningful outcomes. It’s not just about the effort, but the difference we make every day.
- We Are Well-Makers: Be part of a movement that’s creating a healthier, happier world. Together, we make well-being a reality!
Check out some of our products
Muscle Booster — https://musclebooster.fitness/
Yoga-Go — https://yoga-go.io/
WalkFit - http://walkfit.pro
