Responsibilities

• Drive end-to-end execution of go-to-market plans for Marathon content, including launch, seasonal updates, and live events.
• Collaborate with the Principal Brand Manager and Product Marketing to plan and develop campaigns across all channels.
• Manage milestone alignment, internal communications, and rollout strategy.
• Translate brand strategy into clear, actionable briefs for trailers, key art, and promotional assets.
• Work with internal and external creative teams, including SIE Creative Studios, to deliver high-impact creative that meets campaign goals.
• Maintain consistency across all brand expressions through documentation, guidance, and real-time feedback.
• Use player research, campaign data, and community sentiment to inform messaging and brand decisions.
• Apply a player-first mindset to creative strategy, content rollout, and day-to-day decision-making.
• Partner with Community, Social, Influencer, and Consumer Products teams to create cohesive campaigns across all touchpoints.
• Coordinate legal, business, and stakeholder approvals to ensure timely delivery of assets and materials.

Required Skills

• 5–7 years of experience in brand management, marketing, or product marketing within gaming, entertainment, or consumer products.
• Experience supporting or leading tactical marketing for live service games or other ongoing content pipelines.
• Proven ability to manage multiple workstreams and deadlines in a fast-paced environment.
• Strong copy instincts and experience writing creative briefs, messaging frameworks, or positioning documents.
• Familiarity with creative review workflows, production schedules, and collaborative cross-functional teams.
• Clear communication and presentation skills.
• Highly organized, detail-oriented, and reliable in follow-through.
• Familiarity with Bungie games and community culture; bonus if you understand the original Marathon IP and its legacy.

Nice-to-Have Skills

• Experience with seasonal or Live Service based content marketing.
• Previous work with creative agencies, internal production teams, or consumer research.
• A strong personal interest in gaming and online player experiences.