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Contract Marathon Brand Manager

6 months

In short

Bungie seeks a Brand Manager for its sci-fi PvP shooter, Marathon. Responsibilities include executing marketing plans, collaborating with teams, and optimizing player messaging. This role requires extensive brand management experience in gaming or entertainment.

Where
Remote Β· United States
Pay
Not stated. Typically $100k - $150k
Level
Mid-level Β· Full-time
Bungie
Bungie
  • Gaming

Develops competitive FPS games like the Destiny franchise for gamers.

0 open roles

Responsibilities

  • Drive end-to-end execution of go-to-market plans for Marathon content, including launch, seasonal updates, and live events.
  • Collaborate with the Principal Brand Manager and Product Marketing to plan and develop campaigns across all channels.
  • Manage milestone alignment, internal communications, and rollout strategy.
  • Translate brand strategy into clear, actionable briefs for trailers, key art, and promotional assets.
  • Work with internal and external creative teams, including SIE Creative Studios, to deliver high-impact creative that meets campaign goals.
  • Maintain consistency across all brand expressions through documentation, guidance, and real-time feedback.
  • Use player research, campaign data, and community sentiment to inform messaging and brand decisions.
  • Apply a player-first mindset to creative strategy, content rollout, and day-to-day decision-making.
  • Partner with Community, Social, Influencer, and Consumer Products teams to create cohesive campaigns across all touchpoints.
  • Coordinate legal, business, and stakeholder approvals to ensure timely delivery of assets and materials.

Required Skills

  • 5–7 years of experience in brand management, marketing, or product marketing within gaming, entertainment, or consumer products.
  • Experience supporting or leading tactical marketing for live service games or other ongoing content pipelines.
  • Proven ability to manage multiple workstreams and deadlines in a fast-paced environment.
  • Strong copy instincts and experience writing creative briefs, messaging frameworks, or positioning documents.
  • Familiarity with creative review workflows, production schedules, and collaborative cross-functional teams.
  • Clear communication and presentation skills.
  • Highly organized, detail-oriented, and reliable in follow-through.
  • Familiarity with Bungie games and community culture; bonus if you understand the original Marathon IP and its legacy.

Nice-to-Have Skills

  • Experience with seasonal or Live Service based content marketing.
  • Previous work with creative agencies, internal production teams, or consumer research.
  • A strong personal interest in gaming and online player experiences.
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