What You'll Be Doing

Growth & Lifecycle

• Design and execute acquisition, activation, retention, and monetization strategies using data and automation.
• Build and optimize lifecycle flows with tools like Iterable.
• Identify funnel bottlenecks and run experiments to validate hypotheses.
• Work closely with product and data teams for relevant communication.

AI as an Operational Superpower

• Use generative AI and automation to scale ideas.
• Build prompts, pipelines, and lightweight agents for content production and analysis.
• Integrate AI use cases into the marketing workflow.

Product Positioning & Narrative

• Translate complex features into simple messages.
• Build launch playbooks for new capabilities.
• Monitor competition, trends, and user behavior for positioning.

Independent Execution

• Take ideas from zero to live autonomously.
• Build processes and playbooks that scale successes.
• Collaborate with cross-functional teams for clear communication.

Who You Are & What You Need

• Natural curiosity and system thinking.
• Comfort with technical documentation, APIs, and engineering communication.
• Experience in growth or product marketing at a tech or fintech company.
• Mastery of marketing automation tools and fluency with generative AI.
• Familiarity with no-code tools, SQL, and growth frameworks.

The Future We're Building

• Believe in AI fundamentally changing financial lives.
• Shape product, language, culture, and strategy at CloudWalk.