What You'll Do:
- Build foundational product marketing processes through supporting projects such as: go-to-market strategy, persona research, segmentation, messaging and much more.
- Manage cross-functional projects, such as our quarterly product releases - bringing together key stakeholders, helping to define audience and messaging.
- Perform research on Articulateβs market, customers and competitors - uncovering trends, competitor details and compelling events to incorporate into go-to-market plans.
- Support product and feature launches, working in collaboration with integrated marketing, product, content and creative teams to execute multi-channel launches that effectively drive customer acquisition and retention.
- Help with strategy and execution of physical and virtual events with project management, messaging, content and insights.
- Contribute to assets for our revenue generation teams throughout the sales and customer success process (e.g pitch decks, brochures, sales sheets, battlecards, etc.).
What You Should Have:
- 2+ years in product marketing or related roles such as marketing, product management, or management consulting. B2B SaaS experience is a plus.
- Organized and detail-oriented: Strong project management skills, with the ability to juggle multiple projects.
- Entrepreneurial: Self-starter with a positive, get-it-done mindset.
- Fast learner: Open to picking up new skills and quickly adapting to unstructured, ambiguous situations.
- Strong communicator: Able to adapt your communication to best reach your audience, both for internal audiences and customer-facing messages.
- Collaborative: Ability to build relationships and partner effectively with internal and external stakeholders at all levels.
- Data-orientation: Ability to synthesize qualitative and quantitative research to make informed business decisions.
- Bachelorβs degree required.
