In this role, you will
- Build and lead the GTM strategy for your product and solution areas.
- Develop detailed buyer and influencer personas.
- Own messaging, positioning, and value proposition development.
- Support sales teams with demos, playbooks, and customer-facing content.
- Monitor business metrics related to revenue, pipeline, and product usage.
- Partner with product management for strategic product direction.
You will need
- Deep expertise in selling science-backed digital platforms.
- Outstanding written and verbal communication skills.
- Craftsmanship in translating market intel into compelling narratives.
- A bias toward action and an ability to simplify complex tasks.
- Organizational and leadership skills for cross-functional collaboration.
- A playful attitude toward challenges.
What we offer
- Access to BetterUp coaching for you and a loved one.
- Comprehensive medical, dental, and vision insurance.
- Flexible paid time off and volunteer days.
- Learning and Development stipend.
- Company-wide breaks in summer and winter.
- 401(k) self-contribution plan.