In this role, you will
- Leverage customer insights to develop effective messaging across marketing channels.
- Set strategy for company and product positioning.
- Create and update content for the website and sales materials.
- Collaborate with product teams on upcoming features.
- Work with sales to create effective arguments and handle objections.
- Identify marketing levels for product launches.
- Invest in content marketing.
- Define success metrics and report findings.
You will need
- 4+ years of experience in product marketing.
- Familiarity with heavy industrial and machinery sectors.
- Proven track record in messaging for engagement and conversion.
- Experience with websites, campaigns, and launches.
- Strong relationships with sales and product teams.
- Management experience for small teams.
- Fluency in marketing metrics and data tooling.
- A history of rapid experimentation for strategy development.
- Sharp written and verbal communication skills.
What we offer
- Medical, dental, and vision insurance with 100% premium coverage.
- Unlimited PTO/sick leave.
- Free lunch, snacks, and coffee.
- Professional development stipend.
- Quarterly company retreats.
