StackAdapt

Director, Product Marketing - Launch Team

3 month
We are looking for an experienced leader to join our team as Director of Product Marketing, Launch Team.

In this role, you will

  • Drive product launch strategy by collaborating with product, revenue, marketing, and executive teams.
  • Own product messaging and positioning, creating value propositions to enhance growth.
  • Build a successful launch process for new products, solutions, and features.
  • Understand market trends and client needs to identify opportunities for StackAdapt's offerings.
  • Partner with leadership to expand category presence and enter adjacent markets.
  • Conduct ROI/TCO analysis to assist customers with business cases for StackAdapt.
  • Develop competitive intelligence programs and differentiation materials.
  • Set clear goals and ensure progress is communicated across the company.

You will need

  • At least 7 years of experience in a people leadership position.
  • Proven track record in scaling product marketing teams and driving go-to-market motions.
  • Experience in ad tech and martech, with deep knowledge of digital advertising and marketing automation.
  • Strong skills in messaging, positioning, and data-driven storytelling.

What we offer

  • A diverse and inclusive work environment, welcoming team members from all backgrounds.
  • Recognition for workplace support and innovation.
  • Opportunities for career growth and professional development.
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About StackAdapt

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StackAdapt is a self-serve advertising platform that specializes in multi-channel solutions including native, display, video, connected TV, audio, in-game, and digital out-of-home ads. We empower hundreds of digitally-focused companies to deliver outcomes and exceptional campaign performance everyday. StackAdapt was founded with a vision to be more than an advertising platform, itโ€™s a hub of innovation, imagination and creativity.

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