In this role, you will

• Conduct thorough qualitative and quantitative market analysis to understand the landscape.
• Identify and define target customer segments for apprenticeship programs.
• Collect data on competitors' products and services to ensure a competitive advantage.
• Benchmark Multiverse's apprenticeship programs against industry standards.
• Analyze competitor pricing and positioning to understand the market landscape.
• Develop unique selling propositions and create compelling messaging.
• Establish messaging guidelines for marketing collateral and sales tools.
• Develop training materials for sales personnel on product features.
• Craft a sales strategy playbook focused on specific customer segments.
• Establish feedback channels between sales and product teams.

You will need

• 5+ years in product marketing or a related field.
• Competence in market analysis and segmentation.
• Experience in developing compelling product messaging and proposals.
• Capability to analyze competitor pricing and positioning.
• Proven track record of successfully launching products or services.
• Experience leading cross-functional project teams.
• Experience formulating go-to-market strategies.

What we offer

• 27 days holiday, plus 7 additional days off, and 8 bank holidays.
• Private medical insurance, life insurance, and gym membership.
• Hybrid & remote work with opportunities to work abroad 45 days a year.
• Company-wide events and team socials.
• Commitment to Diversity, Equity, and Inclusion.