Alma

Senior Product Marketing Manager

9 days

What youโ€™ll do:

  • Develop and execute go-to-market strategies for new product launches, enhancements, and campaigns, ensuring alignment with company objectives and customer needs
  • Manage a Senior Product Marketing Associate, supporting their growth and ensuring alignment with team goals
  • Craft compelling value propositions, messaging, and positioning that resonate with providers and clients
  • Partner with cross-functional teams (product, sales, customer success, operations) to ensure alignment and maximize impact
  • Analyze market trends, customer insights, and competitive intelligence to inform product strategies and drive differentiation
  • Measure the success of product marketing efforts using KPIs and data-driven analysis
  • Mentor and collaborate with team members, contributing to the growth and direction of the product marketing function

Who you are:

  • You have 3-5 years of experience in product marketing; previous experience with marketplaces, membership-based businesses, the healthcare industry, or in a B2B2C context are not required but preferred.
  • You demonstrate high growth potential and have experience managing direct reports.
  • You are a strategic thinker, equally committed to thinking big while ensuring tactical excellence and alignment with company goals.
  • You are an exceptional communicator who can craft compelling narratives and deliver clear, persuasive messaging to diverse audiences.
  • You relish collaboration and are known for your ability to build relationships and drive alignment in a broad and diverse organization.
  • You are proficient in using data and insights to inform decisions and demonstrate ROI.
  • You have a passion for guiding team members, shaping team culture, and driving excellence in your field.
  • You thrive in a fast-paced environment, comfortably navigating new challenges with creativity and resilience, and context-switching along the way.

Benefits:

  • Weโ€™re a remote-first company
  • Health insurance plans through Aetna (medical and dental) and MetLife (vision), including FSA and HSA plans
  • 401K plan (ADP)
  • Monthly therapy and wellness stipends
  • Monthly co-working space membership stipend
  • Monthly work-from-home stipend
  • Financial wellness benefits through Northstar
  • Pet discount program through United Pet Care
  • Financial perks and rewards through BenefitHub
  • EAP access through Aetna
  • One-time home office stipend to set up your home office
  • Comprehensive parental leave plans
  • 11 paid holidays, 1 Alma Mental Health Day, and 1 Alma Volunteering Day
  • Flexible PTO
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About Alma

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Alma is on a mission to simplify access to high-quality, affordable mental health care. We make it easy and financially rewarding for therapists to accept insurance and offer in-network care. Alma is available in all 50 states, with over 20,000 therapists in our network.
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