Attentive is seeking a Sr. Product Marketing Manager to help support strategic product initiatives, specifically around our AI products. As part of the marketing team, you will be responsible for working cross-functionally with Product Management, Marketing, Revenue Enablement, and Customer Success to drive the growth of our platform. This is a high-impact role that will help position Attentive as the AI marketing platform for leading brands and arm our internal teams with the materials they need to be successful. In addition, educate current customers and prospects with the latest information on our products and features.
Responsibilities
- Partner closely with product, enablement, and marketing to develop, execute, and communicate the status of go-to-market plans for your product areas.
- Help gather and distill feedback from our customers and partners about the current product suite and identify new market opportunities.
- Develop comprehensive messaging and positioning for your product areas.
- Lead the development of high-quality external marketing and educational content for our website, blog, and customer-facing help site that will communicate the value and differentiation of our products.
- Build a release marketing process to ensure all customers are aware of our latest products and feature enhancements.
- Work with Enablement teams to ensure materials remain up-to-date and collaborate on training opportunities that enable our CS teams.
Requirements
- 5+ years working in product marketing or closely related space.
- Experience working for a B2B SaaS-based technology startup is a plus.
- Passion for performing marketing research and keeping up to date on industry trends.
- Deep knowledge of AI, martech, commerce technology, and ecommerce trends and challenges.
- Passion for storytelling and bringing products to life through customer success.
- Experience influencing cross-functional stakeholders at a variety of levels.
- Experience with the product feedback loop process, including capturing product feedback from customers, and summarizing usage trends to inform product decisions.
- Outstanding communication skills, organizational skills, attention to detail, and the ability to balance multiple tasks and projects simultaneously, with an eye for prioritization.
- Demonstrates a balance of hard and soft skills, including the ability to adjust quickly to rapidly changing business needs, as well as high EQ and natural empathy for our customers and their perspectives.
Perks and Benefits
You'll get competitive perks and benefits, from health & wellness to equity, to help you bring your best self to work.
Company Values
- Default to Action - Move swiftly and with purpose.
- Be One Unstoppable Team - Rally as each otherโs champions.
- Champion the Customer - Our success is defined by our customers' success.
- Act Like an Owner - Take responsibility for Attentiveโs success.
Diversity and Inclusion
At Attentive, we know that our Company's strength lies in the diversity of our employees. Attentive is an Equal Opportunity Employer and we welcome applicants from all backgrounds. Our policy is to provide equal employment opportunities for all employees, applicants, and covered individuals regardless of protected characteristics. We prioritize and maintain a fair, inclusive, and equitable workplace free from discrimination, harassment, and retaliation. Attentive is also committed to providing reasonable accommodations for candidates with disabilities.
