About the Role
At Credo AI, we believe AI governance is the key to unlocking responsible and scalable AI adoption. As a Product Marketing Manager (PMM), you’ll play a critical role in go-to-market (GTM) strategy, messaging, and revenue growth, ensuring our products resonate with customers and drive business success. You will work cross-functionally across sales, marketing, product, and customer success to create compelling narratives, build sales enablement content, and execute high-impact launches and campaigns.If you are a strategic thinker, compelling storyteller, and data-driven marketer who thrives in a high-growth, cross-functional environment, this role is for you!
What You'll Do
Drive Market Success and Product Adoption
- Define and manage go-to-market (GTM) strategy for Credo AI’s products, including positioning, messaging, and launch planning.
- Plan and execute marketing campaigns to promote new and existing products, continuously measuring and optimizing for scale.
- Refine pricing and packaging strategies based on market insights and customer needs.
Develop High-Impact Content & Sales Enablement
- Craft compelling content for all stages of the customer journey—including sales decks, blog posts, case studies, whitepapers, and one-pagers.
- Create sales collateral and enablement tools to equip the sales team with clear, persuasive messaging.
- Translate complex AI governance concepts into clear, compelling value propositions for different audiences.
- Ensure Credo AI’s positioning aligns with real-world pain points, business objectives, and industry trends.
Lead Product Launches & Cross-Functional Collaboration
- Manage end-to-end product launches, ensuring alignment across product, marketing, and revenue teams.
- Build relationships with key stakeholders—including product management, demand gen, sales, design, and engineering—to deliver effective communication and execution.
- Continuously track and measure performance, optimizing marketing efforts for engagement, conversion, and revenue impact.
You might be a good fit if:
- 5+ years of experience in product marketing, working cross-functionally with sales teams, and sales enablement.
- Exceptional ability to craft compelling narratives and simplify complex topics.
- Proven track record of driving alignment across sales, product, customer success, and marketing to drive alignment.
- Data-driven approach to decision-making and problem-solving.
- A bias toward action—able to pivot quickly and lead through ambiguity.
Nice to have:
- Experience in AI, Governance, Risk, and Compliance (GRC), or RegTech.
