Responsibilities
- Craft creative storytelling solutions to meet luxury advertisers KPI's.
- Facilitate and lead development of the creative of the conceptual framework for all luxury projects.
- Decipher the creative brief to deliver the elevated creative concepting which meets the goals of luxury clients.
- Partner with Sales and Strategy to navigate complex client structures, and with Program Management to build scopes of work and project plans that properly set our team up for success against creative deliverables.
- Mentor design team members specifically tasked with working on luxury projects to ensure the standard for excellence is consistent with luxury advertiser expectations.
- Provide clear and objective critiques of creative work.
- Present internally and externally to clients, with proven comfort interfacing with executive level stakeholders.
- Remain current on the luxury industry demonstrating a fluency with industry trends, news, and business shifts.
- Demonstrate support and understanding of our value of journalistic independence and a strong commitment to our mission to seek the truth and help people understand the world.
Basic Qualifications
- 5-7 years of direct experience in the luxury space (brand, agency, studio or publisher).
- 10+ years of relevant experience inside a branded content studio, media, advertising agency or brand in-house agency environment.
- Exceptional presentation skills β a requirement for both internal and external creative presentations.
- Exceptional craft in Design or Art. Demonstrated visual taste and aesthetics.
- Experience ideating and executing in all mediums - print, digital, video, social media.
- Demonstrated experience across a wide range of marketing channels.
- Decipher a creative brief and how it applies to strategy, objectives and creative deliverables.
- Proven track record for outstanding luxury concept ideation and award-winning creative.
- An established network of luxury creative collaborators; ability to make recommendations for vendor talent critical for credibility in the space.
- A track record of fostering teamwork that leads to repeated client business.
- An experienced relationship builder who can manage multiple opinions, and personalities to create an atmosphere of camaraderie and collaboration.
- Strategic thinker who connects the dots in unexpected ways and champions new ideas and ways of working.
Preferred Qualifications
- Creative experience in other categories (entertainment, culture, general market, etc.)
