Responsibilities
- Own the Personal Loans Strategy: Lead the end-to-end vision and roadmap for the Personal Loans vertical, partnering with data, design, engineering, and marketing to drive growth across organic and paid funnels.
- Accelerate Growth: Build on the vertical’s momentum by launching and optimizing experiences that improve customer outcomes and scale the business.
- Collaborate on Paid Marketing: Partner with the Performance Marketing team to design, test, and refine paid channel experiences—balancing efficiency with a seamless user journey.
- Leverage Market Insights: Conduct market analysis and user research to uncover opportunities, inform strategy, and guide product decisions.
- Champion Customer-Centric Innovation: Deeply understand consumer behaviors and needs to deliver personalized, high-impact product experiences.
- Drive Execution: Partner cross-functionally to deliver new features and product enhancements on time and with measurable impact.
- Optimize Performance: Use data, A/B testing, and experimentation to improve engagement, conversion, and retention.
- Advocate for the Customer: Keep user needs and outcomes at the heart of every decision.
- Mentor and Collaborate: Support junior PMs, fostering growth, inclusion, and shared success.
Requirements
- 7+ years of product management experience, ideally in fintech, consumer finance, or a related industry.
- Proven success leading products or experiences in performance/paid marketing, ideally within fintech or consumer lending.
- Experience scaling products in fast-growing businesses—balancing quick wins with long-term investments.
- Strong analytical skills and fluency with data tools to guide decisions and measure impact.
- Familiarity with A/B testing, user research, and data-driven product development.
- Ability to work closely with engineering teams; comfort with APIs and technical workflows.
- Exceptional communication and collaboration skills, with the ability to influence both technical and non-technical stakeholders without direct authority.
Work Location
- This role will be remote (based in the U.S.).