Role Overview

• Lead Grüns international product strategy, compliance, and execution as company expands into new global markets.
• Own end-to-end international product lifecycle, including local consumer needs, regulatory requirements, formulation adaptations, packaging, and market launches.
• Serve as product and regulatory authority, partnering with R&D, Operations, Marketing, Legal, and external partners for product market launches.

Location and Work Environment

• Global remote HQ with a preference for candidates based in or around Europe.
• Comfortable working hours to overlap with US time zones for collaboration.
• Fully remote, high trust environment with teammates across multiple countries and time zones.
• Asynchronous work by default; biannual in-person offsites.

Responsibilities

• Own international product strategy across current and future markets, including consumer behavior and market dynamics.
• Lead international regulatory and compliance efforts: product registration, certifications, labeling, and regulations.
• Manage formulation adaptations with R&D and co-manufacturers to ensure timely and compliant launches.
• Oversee international packaging direction: artwork reviews, translations, claims validation, and regulatory sign-off.
• Provide product expertise and guidance for cross-functional teams on decisions, tradeoffs, and feasibility.
• Partner with Marketing on international product claims and messaging to ensure compliance and brand clarity.
• Build and maintain operating models for integrating international product work with broader Product organization.
• Hire, develop, and lead an international product team to support global expansion.

Requirements

• 8–12 years of product management and compliance experience.
• 6+ years owning international product launches.
• Experience launching food or supplement products internationally, ideally with a US-based company.
• Deep familiarity with international regulatory frameworks for food or supplements.
• Experience managing cross-functional launch programs involving R&D, manufacturing, compliance, and marketing.
• Ownership of packaging and labeling compliance including claims, translations, and artwork approvals.
• Experience working with co-manufacturers and external regulatory consultants.
• People management experience and enthusiasm to build and scale teams.

Desired Approach

• Market-first thinker understanding local consumer needs and regulations.
• Strong ownership mentality with accountability for outcomes.
• Data-driven and structured yet agile amid ambiguity and change.
• Highly organized and process-oriented to build scalable systems.
• Effective cross-functional leader and communicator aligning diverse stakeholders.
• Comfort balancing high-level strategy with hands-on execution.