Role Description

• Design new CRO landing pages including first order redesigns and performance-driven variations.
• Own all web design for assigned brands, maintaining fresh, consistent, and conversion-ready experiences.
• Create compelling visual storytelling for complex concepts in a premium and playful style.
• Develop and maintain a flexible, scalable design system for consistency and speed across pages and launches.
• Design and launch new pages and campaign updates including seasonal refreshes and promotional initiatives.
• Collaborate with Growth, CRO, and Creative teams to translate priorities into high-performing visual experiences.
• Elevate visual quality to ensure branding credibility and premium positioning.
• Build templatized design solutions for faster builds and smarter reuse across growth initiatives.
• Partner with Growth, Ecommerce, and CRO teams to apply test learnings and implement UI/UX improvements.

Candidate Requirements

• 3–5 years of experience designing for DTC, landing pages, or CRO-driven brand experiences.
• Ability to work fast and build templatized systems, preferably with agency experience.
• Power user of Figma with skills in creating design systems and prototypes.
• Strong design eye balancing brand aesthetics with conversion goals.
• Effective collaboration skills in fast-paced sprint environments.
• Understanding of conversion copywriting principles and persuasive writing techniques.
• Experience with low-code/no-code builders like Replo.
• Nice-to-have: Photoshop, Illustrator, and After Effects skills for motion graphics.

Approach to the Role

• Move fast without cutting corners, prioritizing speed and design quality.
• Design with intention and taste ensuring purposeful and refined aesthetic sensibility.
• Think in systems, building scalable modular design templates and components.
• Collaborate seamlessly across teams to produce high-performing outputs.
• Push brand forward advocating for elevated visual identity and premium feel.