Position overview

• Join the Design and Product team to redefine the voice of Xapo Bank mobile application
• Transform complexity into a seamless, premium and human-centric mobile experience
• Audit and elevate user interface, smoothing friction from private banking and crypto flows
• Own in-app content strategy to build trust and empower Members managing Bitcoin

Responsibilities

App Content Strategy & Voice

• Define and own Content Design System and Voice & Tone guidelines ensuring brand consistency
• Audit user flows, create strategic roadmap to improve Member experience
• Collaborate with Legal and Compliance to simplify regulatory language without compromising accuracy

UX Writing & Execution

• Craft microcopy, onboarding flows, error messages, instructional text for complex financial transactions
• Work with Product Managers, Designers, and Engineering to integrate content strategy from ideation
• Simplify financial technology for a financially savvy but non-technical audience

Research & Optimisation

• Conduct copy testing, sentiment analysis, comprehension research to ensure terminology resonates
• Partner with Data and Product teams to analyze conversion funnels and iterate copy for success and retention

Thought Leadership & Influence

• Advocate for Content Design and educate stakeholders on ROI of clear writing
• Influence product roadmap to prioritize comprehension and usability
• Collaborate with Marketing and other writers to foster writing excellence

Skills Needed

• 5+ years UX Writing or Content Design experience in Fintech, Wealth Management, or Cryptocurrency
• Proven track record improving usability, reducing support tickets, increasing conversion rates
• Experience in regulated environments balancing legal constraints with clarity
• Strong portfolio with end-to-end user journeys
• Expertise simplifying financial jargon and terms
• Deep understanding of accessibility standards (WCAG) and inclusive design
• Familiarity with behavioral economics and language's influence on financial decision-making
• Knowledge of localization best practices for global audiences
• Understanding of mobile-first design patterns (iOS and Android)

Product

• Self-starter owning the application's narrative in a scale-up environment
• User-first mindset with focus on clarity and brevity
• Proficiency with modern design tools (Figma, Sketch)
• Ability to manage stakeholders and negotiate copy decisions using data and rationale
• Data-informed decision-making and challenge status quo with first principles thinking
• Experience with Agile methodologies and cross-functional product teams

Other requirements

• Dedicated workspace
• Reliable internet connection
• Devices meeting minimal technical specifications
• Alignment with company values and leadership principles