Job Description
- Lead the re-architecture and consolidation of two existing websites into a single, scalable platform
- Audit the content and structure across both existing websites
- Develop a unified site map and navigation architecture
- Define a scalable page hierarchy and content categorization framework
- Create wireframes for key page templates
- Establish URL structure, internal linking strategy, and heading hierarchy optimized for SEO
- Advise on Generative Engine Optimization (GEO) best practices
- Collaborate with in-house creative designer
Requirements
- 10+ years of experience in UX strategy, information architecture, or a related discipline
- Proven experience leading website redesigns
- Deep expertise in information architecture
- Experience with content migration planning and redirect mapping (301 strategy)
- Familiarity with CMS platforms
- Strong understanding of SEO fundamentals
- Familiarity with Generative Engine Optimization (GEO)
- Strong communicator who can articulate structural decisions
Benefits
- Fully remote team
- Flexible work hours
- Commitment to fostering a culture of respect, empathy, and understanding