Responsibilities

• Oversee both big-picture design strategy while at the same time be hands-on in creating high-fidelity designs, wireframes, prototypes, animations, and videos.
• Develop and execute a holistic design strategy and vision that aligns with business objectives and user needs across the entire product ecosystem.
• Build and enforce uncompromising UX standards by auditing and refactoring existing designs, improving usability and consistency across frontend interfaces, dashboards, and user touchpoints.
• Manage and scale design resources by leading engagements with external consultancies and sourcing freelancers from platforms like Dribbble and Behance.
• Drive product management frameworks, including defining and implementing lightweight product management processes, roadmap planning, and stakeholder communication frameworks.
• Establish detailed project management infrastructure including Gantt charts, milestone tracking, and resource allocation systems using tools like Linear and Notion.
• Foster a user-centric culture through user research, usability testing, and leveraging data to inform design decisions, iterating based on feedback from crypto users and stakeholders.
• Lead and mentor the design team, including the Lead Designer, to elevate skills, delegate tasks, and foster a more autonomous design function.

Requirements

• Expertise in Design Leadership and Strategy, with a proven ability to set strategic design vision, influence executive decision-making, and translate business objectives into design strategies.
• Project Management and Execution skills, including Gantt chart creation, resource allocation, and milestone tracking, with proficiency in tools like Linear and Notion.
• Exceptional Hands-on Design Excellence in visual design, UX/UI, interaction design, and brand development.
• Experience with Figma and other modern design systems/tools, including Adobe, Sketch, Spline, Three.JS, TailwindCSS, WebGL, and animation tools.
• Strong leadership skills with a track record of hiring, mentoring, and scaling design teams, managing both hands-on designers and strategic design functions.
• Extensive User Research experience including usability testing, A/B testing, and user interviews.
• Advanced Web3/Crypto Domain Expertise, understanding crypto user behaviors, protocol design patterns, DeFi interfaces, wallet integrations, and blockchain-specific design considerations.