Responsibilities

• Define and lead the holistic product video strategy for launches and lifecycle education—owning narrative frameworks, creative direction, and visual identity that connect product value to customer outcomes.
• Oversee and execute high-impact productions (launch films, explainers, walkthroughs, etc.), ensuring creative excellence, narrative clarity, and measurable business impact.
• Architect and evolve Calendly019s motion and video design systems, defining scalable standards, documentation, and templates that empower partner teams and drive brand consistency globally.
• Direct shoots (live and screen capture) and provide creative direction and mentorship to other producers and cross-functional partners.
• Edit and polish videos while guiding creative standards, mentoring others in storytelling craft, and leveraging AI-assisted workflows for speed and quality.
• Partner with leadership across Product Marketing, Brand Design, and Product to translate strategic positioning into a unified visual narrative framework that drives product adoption and differentiation.
• Develop and scale a creative operations model, integrating AI, automation, and vendor ecosystems to increase velocity and operational excellence.
• Champion innovation in creative technology and AI-assisted workflows to drive efficiency, maintain brand integrity, and ensure accessibility across global deliverables.

Basic Qualifications

• 12+ years in product video, motion design, filmmaking, or adjacent roles in SaaS or related tech. Proven ability to define strategy, influence stakeholders, and scale creative systems.
• A portfolio demonstrating strategic storytelling and creative leadership across brand campaigns, product demos, and system level creative programs that delivered measurable business outcomes.
• Hands-on mastery in one or more: Premiere/Final Cut Pro, After Effects, Resolve, C4D/3D, Figma animation; scripting, editing, and demo capture instincts.
• Proven experience architecting cross-functional creative systems and leading change initiatives that enhanced quality, scalability, and alignment across multiple teams.
• Exceptional cross-functional influence, leadership presence, and communication skills, with the ability to align creative strategies to business goals.

Preferred Qualifications

• Experience evolving a motion design system (including accessibility, localization, and captioning standards) or product UI animation.
• Experience setting up an in-house video studio.
• Fluency in screen capture best practices for SaaS demos and multi0environment capture.
• Pragmatic use of AI in creative workflows and production, with strong taste to uphold brand standards.
• Experience sourcing and directing external production partners; basic production budgeting.