Responsibilities
- Maintain a deep understanding of market trends, buyer needs, local and global competitors, and product capabilities, and translate these insights into actionable strategies.
- Support in shaping Unlimitβs product positioning, messaging, and value propositions across geographies, verticals, and segments.
- Develop and continuously refine competitive intelligence and market landscape frameworks, identifying key differentiators and opportunities for growth.
- Work with the Global Marketing, Brands and Sales teams to tailor messaging for key industries and buyer personas.
- Partner with Design and Content teams to produce product pages, brochures, videos, and case studies that showcase Unlimitβs value clearly and persuasively.
- Measure, analyse, and optimise product marketing impact β from awareness to adoption β using data to refine positioning and storytelling.
Requirements
- 2+ years of B2B product marketing experience, ideally in payments, fintech, SaaS, or a related fast-moving industry.
- LLM-savvy - you are an avid user of LLM-s in your daily working routine
- Strong market intelligence mindset β youβre passionate about understanding how competitors operate, what customers value, and how Unlimit can lead.
- Proven ability to build high-impact collateral (decks, product pages, videos, one-pagers) that drive clarity and conversion.
- Collaborative and confident working cross-functionally with Product, Sales, and Growth teams across multiple regions.
- Analytical and data-driven, with the ability to translate insights into strategy and execution.
- Highly organised and proactive, with a bias for action and ownership of results.
- Proficiency with Jira, Google Workspace, and Figma for managing workflows, documentation, and creative collaboration.
- Excellent communicator β articulate, curious, and ready to turn market knowledge into Unlimitβs competitive advantage.
