Responsibilities
- Constantly generate new ideas for creatives, search for audience segments and relevant messages
- Analyze competitors and creative approaches of products in related niches to generate creative ideas and identify trends on social networks
- Transform ideas into visuals and videos by creating technical tasks for the design team
- Analyze the effectiveness of creatives, find patterns and growth opportunities, and validate hypotheses through creative experiments
- Write UGC briefs for existing modeling agencies, control their execution
- Quick development of creatives for hypothesis testing using AI tools when needed
Requirements
- Experience in performance marketing, digital marketing, creative marketing, copywriting, or scriptwriting of at least 6 months
- Experience in creating advertising creatives for social networks (Facebook, TikTok)
- Confident use of AI-tools (ChatGPT, Midjourney, etc.)
- Strong analytical skills, ability to analyze large amounts of information and draw conclusions
- Creativity and ability to generate new ideas and hypotheses effectively
- English B1+
Preferred Qualifications
- Experience with Google Ads
- Interest in consumer psychology
Benefits
- Cool team with trust, competence, and sense of humor
- Competitive salary with regular performance reviews
- Safety and support through all challenges
- Comfortable working conditions and schedule with hybrid format option; office equipped with workspace, PlayStation, coffee points, corporate meals, and unlimited snacks and drinks
- Flexible working hours within prime time
- Education and career growth through internal trainings, company library, professional community, and participation in IT industry events; support for lifelong learning with reimbursement for external courses
- Paid day off and vacation without additional explanations
- Openness and feedback culture without banned topics or excessive subordination
- Health and sports care including medical insurance, paid sick leave, corporate doctor and massages at the office, psychologist compensation, discounts on gym visits
