What You Will Do:
- Develop and constantly refine the positioning and messaging that differentiates Insider One products.
- Lead, coach and inspire a group of Product Marketing Managers and Analysts; manage their KPIs, performance and career development.
- Use customer and competitive research to create compelling use cases and differentiators for product launches and GTM.
- Own the GTM strategy for new products and feature releases in collaboration with cross-functional teams including product, sales and customer success.
- Generate research-driven content for establishing Insider One's position as a thought leader in the market and in the product space.
- Partner with the demand generation team to develop and execute campaigns that drive lead generation and customer acquisition.
- Engage and influence Analysts in research areas relevant to products and position Insider One competitively in Magic Quadrants and Waves.
- Conduct Product and Success webinars to engage both Prospects and Customers.
What You Will Need:
- 5+ years of experience in Product Marketing.
- Experience with digital marketing or marketing technologies is a strong plus.
- Ability to work with cross-functional teams including Product, Marketing, Sales and Customer success.
- Ability to craft compelling stories in every format including blog posts, guides and videos or webinars.
- Ability to present to internal/external C-level audience to deliver product stories and positioning.
- Strong analytical skills and experience with market research and data analysis.
- Excellent written and spoken communication skills.
- Strong technical acumen and understanding of technology products.
- Ability to manage complex initiatives with limited supervision.
What We Offer:
- Be part of a diverse team thatβs as global as it gets β where every voice is heard and 50+ nationalities build together.
- Level up with internal trainings covering AI fundamentals, coding, foreign languages, and a wide range of personal development skills.
- Feed your curiosity with access to Spotify, LinkedIn Learning, Blinkist, MasterClass, and CloudGuru.
- Become a Shareowner through our eligibility-based βESOPβ and own a piece of what you build.
- Help build the team you want to work with and enjoy rewarding referral bonuses.
- Opportunities to give back to your community through volunteering and purpose-driven social impact projects.
- From global retreats to team-building activities, expect year-round events that turn into lifelong memories.
- We provide equal opportunity in a zero-discrimination workplace and not just welcome but also embrace everyone without regard to sex, race, color, nationality, religion, gender identity, sexual orientation, disability status, citizenship, or marital status.
