Second Nature

Product Design Lead

1 month ago

Job Description

Weโ€™re looking for an experienced Product Design Lead who can create exceptional multi-channel user experiences, and is passionate about making a positive difference in the world.

You'll join our growing Product team, and report directly to a member of the leadership team.

What you'll do

  • Collaborating closely with key stakeholders across the business (Engineering, Content, Partnerships, and Health Coaching), you'll be responsible for leading the full end-end design process to help solve our most pressing user and business problems
  • Own all design output across web and mobile, from early concepts and prototypes to polished, high-fidelity designs
  • Gain a deep understanding of our users and the problems they face through regular qualitative and quantitative research
  • Own and utilise our design platform, Figma, to define and design product concepts and assets
  • Support Product Managers to shape initiatives and roadmaps
  • Lead and continually evolve our Design System and collaborate with Engineering to iterate, improve, and enforce it across the wider team, striving for a premium, user-friendly experience for our members
  • Champion growth-centric design thinking across the company, always questioning if this can be done better and offering insight to all decision makers
  • Offer design expertise and input for wider team members when necessary
  • Identify gaps in both the product and the company to shape the future of what we do
  • Own, improve, and enforce our company Brand Guidelines with the wider team


  • 8+ years of Product Design experience
    • Experience designing successful products that people love
    • Extensive experience of designing for web, applications, and e-commerce
    • Demonstrable experience working on complex problems
      • Ability to tackle design problems autonomously, from beginning to end, encompassing problem definition, iteration, prototyping, user testing, and beyond
  • High design quality
    • An exceptional eye for detail
    • Capable of creating both low-fi sketches and pixel-perfect visual designs
    • A strong portfolio with evidence of the above
  • Strong desire to proactively grow and improve
    • Sharing early work and consistently seeking feedback โ€“ always looking out for how you can improve your work
    • You have a โ€˜get things doneโ€™ enthusiastic attitude, you take initiative, donโ€™t wait to be asked and are willing to get stuck in
  • Data and user-led decision making expertise
    • Clear rationale for your design decisions - everything is purposeful, strategic, analytical
    • Hands-on experience with exploratory and evaluative qualitative research methods; youโ€™ll have previous experience in running research projects and user testing, from planning and running the sessions to analysing and using findings to inform decisions
  • Collaboration experience
    • Experience working closely with Product Managers and Growth Marketing teams to create effective solutions to meet high growth targets (e.g testing and optimising conversion rate for a checkout experience)
    • Experience collaborating with Engineering to maintain a consistent and easy-to-use experience for users, including evolving a Design System and guaranteeing a cohesive visual branding across all products to achieve a premium brand feel
  • Strategic prioritisation skills
    • Empathy for user needs but can balance this with technical constraints and business goals
  • Communication ability
    • Excellent communication and storytelling skills, both in your design work and working across teams, engaging stakeholders (both junior and senior) across the design process
  • Strong drive to work in healthcare tech
    • Passionate about supporting people to improve their health
    • Excited by digital initiatives that make the above possible


  • A competitive market salary, generous share options, and bi-annual performance reviews to recognise your contributions
  • Hybrid working policy: 2 days/week in our West London office, the rest of the week remote working
  • 25 days of holiday plus national holidays
  • Quarterly company meet ups and socials
  • Joining a culture of intelligent, friendly, and highly-motivated individuals who're passionate about what they do
  • A budget of ยฃ200/year to spend on professional development
  • Option to join the Salary Sacrifice scheme, and Cycle to Work scheme

About Second Nature

Website Linkedin

The Challenge

Obesity has become a global epidemic; in the UK, we spend ยฃ9 billion a year alone on diseases like type 2 diabetes (thatโ€™s 10% of the NHS budget). Whatโ€™s shocking is most of this is preventable โ€“ through sustained lifestyle and habit change.

Enter Second Nature...

Weโ€™re here to help people take control of their health. By bringing together the latest behavioural science, psychology, technology, and the talents of our incredible team, our mission is to eradicate the global epidemic of chronic lifestyle diseases once and for all.

Our habit-change programme โ€“ delivered digitally through mobile and web apps โ€“ helps people to transform their lifestyle, lose weight, and ultimately reduce their risk for serious conditions such as type 2 diabetes and heart disease.

About us:

  • We've positively changed the lives of over 250,000 people
  • We're rated 'Excellent' by over 7k of our members on Trustpilot
  • We're growing extremely quickly & are now a profitable business
  • Weโ€™re one of the few consumer health brands that are commissioned by the NHS and leading health insurer, Vitality Health
  • We're a leading B2C provider of GLP-1 medication-assisted weight loss programmes, and 1 of 5 NICE-approved providers to deliver these services within the NHS in the future
  • Our team members stay with us for an average of 4.3 years

You can find out more about working with us here and

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